It's officially the second half of the year.
Here is what I'm doubling down on to end the year strong...
Fast Value: More > Better > New. Do more of what's working. Do what's working better than what you're currently doing. Don't do anything new. If you're not hitting your goals, you're not doing enough.
Doubling down...
- Content. We hit 1M views between IG and TikTok in the last 30 days. After only 60ish days of rolling this out, lead flow has already started. This is going to be big.
- More agent-facing training content. Sharing more of our systems and training.
- Investing more into lead flow. We're increasing our budgets to put more into what's working.
- Accountability. The more we look back at our successful agents, the more we want to double down on accountability. There's no getting around the fact that... work works.
We're having a huge growth year here at Onyx Homes.
Last year, we hosted our first annual Onyx Honors event. This is our Hall of Fame / VIP Event only for our top-producing agents. We had 5 agents that made the cut last year.
So far this year... we have 6 Agents that have already made the cut (halfway through the year) and another 8 that are on pace.
For reference... our goal was to double the amount of agents that made it and get to 10.
We're definitely going to hit that.
Now, this might not mean too much to you, but here are some stats of what our agents have done so far this year...
Our top 10 agents closed and pending sales volume:
- $22,951,818 - 2nd year with the team and went ALL IN late last year
- $19,246,440 - Veteran agent that always kicks ass
- $15,628,000 - Another veteran agent that crushes every year
- $9,298,500 - 1st year agent, joined our team less than a year ago (closed 6 deals in a month)
- $8,893,190 - 1st year agent, joined ur team brand new (mother of 4)
- $8,540,000 - 2nd year agents (husband and wife team)
- $6,146,700 - Just celebrated 2nd year with the team, way outproducing last year's numbers
- $6,039,600 - Brand new agent, already doing referral business from team leads
- $5,775,000 - Relocated from out of area a couple of years ago, crushing first full year with us
- $4,798,756 - 1st year agent also moved from out of the area
If you're thinking that there are a lot of new agents who are crushing... you're right.
What are they doing to crush?
Simple.
Following our proven process. Taking lots of team leads (all but 2 of these agents). Hitting our minimum standards of productivity.
Work works.
So, like I started, we're doubling down on what is working.
More leads. More accountability, and always looking for more of the right agents.
OC & IE Agents who want to put up numbers like these, click to learn more about our team. Maybe by the end of the year, you can jump on this leaderboard.